Sponsoring opportunities
Sponsoring
Because of the great and wide interest of the trade and industry and the attention by the press the FBK-Games offer companies an optimal opportunity to present them selves and to identify themselves with the top of athletics by means of sponsoring.
The FBK-Games offer vast sponsor possibilities, such as advertisement-boards facing TV cameras, relation and VIP-hospitality receptions, commercials, adoption of a single event, exposure at our website etc.
Publicity
The FBK-Games are absolutely unique in the Netherlands and is the only Dutch international athletics event with a great international exposure. The top quality of the Games, the standard of the athletes and the IAAF World Challenge status guarantee great interest both from the Dutch and the foreign press.
Each year the NOS (Studio Sport and Sport news) takes care of the broadcasts with three hours of live TV. The FBK-Games is the only Dutch athletics events that has live coverage and therefore has an unique status. Added to those there are broadcasts by various other European TV- and radio corporations. More than 100 representatives of the national and the international press are present. In this way many sponsors had their company names on the screen for minutes on end. Athletics has a positive image and people are eager to watch it both in the FBK-Stadium and on television.
Media attention
- The NOS (Studio Sport and Sport News) does a live coverage of the FBK-Games in The Netherlands (almost 3 hours).
- An average of 750.000 TV viewers.
- TV coverage in over 100 country’s (live, partially live or in recap)
- The event gets much attention in the regional, national and international written press and also on the internet.
- The event is broadcasted via life-stream on www.fbk-games.nl
- Watch the Games afterwards on www.fbktv.nl
- The FBK-Games have a monthly digital newsletter and is active on different social media.
